Thursday, November 15, 2012

Exit Polls: Income

Ugh...CNN isn't as good with their exit polls in 2012 as they were in 2008. 

Less than $50K (41%): Wow, it's the exact same as 2008.  In both 2008 and 2012, Obama won this category 60-38 both times.

More than $50K (59%): Romney made up a lot of ground here.  In 2008, Obama and McCain tied this vote 49-49.  But Romney won it in 2012.  He ended up winning it 53-45. 

But, how much did the richer influence this.

$50-100K (31%): Surprisingly, McCain and Obama tied this category, too.  Romney won this category.  He won it 52-46. 

$100K or more (28%): Wow, McCain and Obama tied this category, too (49-49).  Romney swung this a lot.  Romney ended up winning this category 54-44. 

I saved income for less because I knew that it would be the deciding factor in this election.  I didn't know that Obama and McCain tied for these categories in 2008.  But you can see that Romney did better with those making $50K or more than McCain did.  For whatever reason.  I'm going to look at all of the categories that changed 5% or more from 2008 to 2012.  But I'm basing my conclusions on what we found in these exit polls.

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